Mayor Herbert Bautista Launches #healthierQC Campaign VS Obesity And Diabetes
Last December 6, 2018, Quezon City Mayor Herbert Bautista anounced that Quezon City is building a #healthierQC in a commitment to fight non-communicable diseases (NCDs) which is now the leading cause of death in the world.
This is in collaboration with Partnership for Healthy Cities, a global network of cities led by Michael R. Bloomberg, World Health Organization (WHO) Global Ambassador for NCDs and former Mayor of New York City.
Quezon City will work alongside Bloomberg Philanthropies and implementing partner Vital Strategies to deploy proven solutions in saving lives and improving environments where people live, work, and play.
NCDs – including stroke, heart diseases, cancer, diabetes, chronic respiratory diseases – are on the rise and a leading cause of death in the Philippines. With the majority of the world’s population now living in urban settings, cities are uniquely positioned to transform the fight against diseases and injuries by implementing policies to significantly reduce exposure to risk factors.
To reduce deaths, illness, and injuries related to NCDs, Quezon City launched #healthierQC, a campaign that aims to encourage healthier diets among children and youth. This means increasing the consumption of nutritious food and water, and avoiding consumption of junk food, processed food and sugary drinks.
WHO Global Ambassador Bloomberg said “The Partnership for Healthy Cities unites mayors who are committed to helping their citizens live healthier lives and to reduce NCDs and injuries. The actions these mayors take can prevent millions of needless deaths and protect the health of generations to come, while at the same time making their cities stronger and more prosperous”.
Quezon City Major Herbert Bautista said “At Quezon City, we are committed to building capacities so that our residents can have longer, healthier, and happier lives. We encourage the community – our parents, teachers, schools, and our youth – to get behind #healthierQC. We believe that, in the long run, being healthy is the best give we could ever give to our loved ones. Nutritious diets are, ultimately, a better way of showing how much we care for our family and our children.
By implementing high-impact interventions, Quezon City will reduce the number of premature deaths caused by NCDs and their risk factors. As a part of Partnership for Healthy Cities, Quezon City has gained access to a global network of city leaders and public health experts working to prevent NCDs and injuries, along with a seed grant to jumpstart the effort.